Northeast Ohio Real Estate Blog

How We Use AI So We Can Spend More Time With You

How We Use AI So We Can Spend More Time With You I teach a continuing education class for Ohio real estate agents on using AI in their business. I like to open it with a question. If you hired a brand new assistant tomorrow, what's the first thing you'd have to do? Train them. Nobody walks in on day

Why First-Time Buyers in Aurora Need to Budget for an HOA Before They Budget for a Mortgage

Why First-Time Buyers in Aurora Need to Budget for an HOA Before They Budget for a Mortgage When first-time buyers start looking at Aurora, most picture a house, a yard, and a mortgage payment. What catches a lot of them off guard is how many Aurora homes come with a homeowners association. That isn

Why the Best Listing Appointments Don't Feel Like a Sales Pitch

Why the Best Listing Appointments Don't Feel Like a Sales Pitch Early in my career, about 17 years ago, I went on a listing appointment right down the street from where I live. At the time, I'd spent hours crafting what I thought was the perfect listing presentation. I believed there was a perfect s

Solon's Hidden Rulebook: What Luxury Buyers and Sellers Need to Know Before They Sign

Solon's Hidden Rulebook: What Luxury Buyers and Sellers Need to Know Before They Sign A lot of Northeast Ohio cities send an inspector through a home before it can change hands. Solon doesn't. There's no city point-of-sale inspection here, which means there's no municipal checkpoint between an accep