Blog - 21 Mike Team

Real Estate Build Your Brand! Every Realtor Needs a Personal Brand That Stands Out! 🧠 What Is Your Real Estate Brand? Why Every Realtor Needs a Personal Brand That Stands Out! Let’s start with the hard truth: If you do not have a personal brand, you are a commodity.And what do consumers do with commodities?They pick the cheapest one. I’m Mike Ferrante with the 21 Mike Team at Century […]

Real Estate Top 7 Safety Tips for Realtors! 🛑 Stay Safe While Selling Homes: Top 7 Realtor Safety Tips for Cleveland Area Agents Let’s face it—real estate is a high-risk business, especially for solo agents meeting strangers at vacant properties. Whether you’re hosting an open house in Cleveland Heights, showing a farmhouse in rural Medina, or listing a lakefront home in Avon Lake, […]

Market Update March 2025 – Great Cleveland Market Update! 🔵 Cleveland Real Estate Market Update: March 2025 — Still a Seller’s Market? Hi everyone, Mike Ferrante here with Century 21 HomeStar and the 21 Mike Team, bringing you your latest Cleveland and Northeast Ohio real estate market update. Let’s dive into the numbers! 🏡 Inventory crept up slightly in February 2025, with 2,056 active […]

Real Estate You Have Leads…Now What? Master Lead Conversion! Lead Conversion: How to Turn More Leads into Clients Did You Know the Industry Average for Real Estate Lead Conversion is Just 2%? Let’s Fix That! Hey everyone, Mike Ferrante here with Century 21 HomeStar and the 21 Mike Team, serving Greater Cleveland and all of Ohio! If you are working hard to generate online […]

Real Estate Best Advice EVER! Juan Huizar from Long Beach, CA From Rags to Riches: Real Estate Investing with Juan Huizar and Mike Ferrante A True Rags to Riches Story—Building Wealth Through Real Estate Investing Hey everyone, Mike Ferrante here with Century 21 HomeStar and the 21 Mike Team, serving Cleveland, Northeast Ohio, and beyond! Today, we have an incredible edition of Best Advice Ever, and […]

Real Estate Retirement for Realtors – Don’t Abandon Your Gold Mine! Don’t Abandon Your Gold Mine: Scaling Back or Retiring from Real Estate Maximizing Your Real Estate Business Value for the Future Are you a real estate agent in Greater Cleveland or anywhere in Ohio considering scaling back or even retiring from the business? Many agents spend decades building their businesses, developing client relationships, and growing […]

Real Estate Leverage Your Time – Top 3 Tips for Hiring an Assistant! HIRING AN ASSISTANT: SCARY OR EXCITING? TOP TIPS FOR REALTORS AND BUSINESS OWNERS Hiring an assistant can feel overwhelming. It is a big step in any business, whether you are a real estate agent, a small business owner, or an entrepreneur. The thought of handing over control can be intimidating, but the right assistant can […]

Market Update February 2025 – Greater Cleveland Market Update! Greater Cleveland Real Estate Market Update: A 10-Year Look at Trends and Predictions for 2025 The Cleveland real estate market has seen a decade of change, and today, we are diving into 10 years of data in just a few minutes. Whether you are a homebuyer, seller, or real estate investor, understanding these trends […]

Real Estate Cleveland’s Housing Squeeze – Cleveland.com article by Justice B Hill A long-time client of Mike’s, Justice B Hill, wrote the following article for Cleveland.com. Mike said: “First, let me say that I had no idea this article was even being written, but wow! To be mentioned in the same sentence as Warren Buffett, not sure I’m worthy, J.B. Hill. Still, a great read on the […]

Real Estate Open Houses – Still the BEST Way to Get Business! Realtor Training Are Open Houses a Waste of Time or an Incredible Lead-Generating Strategy? When it comes to open houses, many real estate agents are split down the middle. Some say, “They do not work; they are a waste of time,” while others claim they are an essential part of their lead generation strategy. So, which is […]

Real Estate Do MORE with Less – Leverage Your Business! Maximize Your Time: 5 Powerful Ways Realtors Can Leverage Their Business Time is our most valuable asset. As a real estate agent, you only have 24 hours in a day, and how you use them can determine the success of your business. What if I told you that you could accomplish more with less effort? […]

Real Estate Lead Paint and Local Agent in Charge Requirements with Zak Burkons! Understanding Lead Paint Legislation and Its Impact on Cleveland Real Estate Lead paint and property compliance may not be the most glamorous topic in real estate, but it is a critical one, particularly for Realtors, buyers, sellers, and property managers in Cleveland and across Ohio. With evolving legislation and enforcement practices, staying informed about these […]

Real Estate Questions to Ask When Interviewing a New Real Estate Team or Brokerage Top Five Reasons Agents Change Teams or Brokerages in Real Estate In the world of real estate, change is inevitable—not just for buyers and sellers but for agents too. Whether it’s switching teams or moving to a different brokerage, understanding the reasons behind these decisions can help both agents and leaders create a better fit. […]

Market Update January 2025 – Greater Cleveland Market Update! 2024 Real Estate Insights and Projections for 2025 As we enter 2025, it is time to review the real estate market performance of 2024 and share some projections for the upcoming year. There was a surprising jump in the median sale price in 2024, and market time remained under 30 days. Let us dive into […]

Real Estate Know Your Numbers! Be Knowledgeable and Increase Your Business in 2025 Real Estate Predictions for 2025: Insights from Mike Ferrante and Tony Geraci As 2024 comes to a close, the Ohio real estate market continues to evolve, bringing new opportunities and challenges. Real estate professionals and clients alike are eager to know what lies ahead in 2025. Mike Ferrante, Team Leader of the 21 Mike Team […]

Real Estate Where We Get Business – Business Planning #4 Maximizing Your Sources of Real Estate Business in Cleveland and Beyond As a real estate agent, one of the most common questions you’ll face is: “Where can I find new business?” The answer is simple but profound—opportunities are everywhere. The challenge lies in identifying the best sources of business for your personality, strengths, and market. […]

Real Estate CE Classes! Sign Up NOW! Forward to someone who needs CEs Remember: For online participation, please use the Zoom link provided. Each attendee must login on their own, unique device using their own registration link. Ensure you have video and sound to earn your credits! Jan 15, 9-10 AM 1-Hour CE: Empowering Agents with AI: Enhancing Client Service through ChatGPT Artificial Intelligence (AI), especially ChatGPT is […]

Real Estate How to Handle Holiday Real Estate Conversations Holiday Real Estate Conversations: Turning Family Gatherings into Golden Opportunities It’s that time of year again—holiday gatherings, hearty meals, and of course, the inevitable real estate question from Uncle Steve: “Hey, Mike, how’s the market? What’s going to happen with prices?” Whether you’re a seasoned real estate professional or new to the business, this scenario […]

Real Estate December Market Update for Northeast Ohio! Cleveland Real Estate Market Update: December 2024 As the winter chill settles over Cleveland, so does the seasonal dip in the real estate market. Prices have fallen for four consecutive months since June 2024, but what does that mean for Cleveland’s housing market? Let’s break it all down. Hi, I’m Mike Ferrante with Century 21 […]

Real Estate Investing in Cleveland – Two Newer Laws and Their Legal Pitfalls! Understanding Cleveland’s New Real Estate Laws: What Realtors and Investors Need to Know Cleveland has enacted two relatively new laws, Lead Safe and Residents First, aimed at addressing safety and accountability in the rental housing market. As real estate agents and investors navigate these changes, understanding their implications is critical for success. Mike Ferrante of […]

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