Maximize Your Time: 5 Powerful Ways

Realtors Can Leverage Their Business

Time is our most valuable asset. As a real estate agent, you only have 24 hours in a day, and how you use them can determine the success of your business. What if I told you that you could accomplish more with less effort? Today, Mike Ferrante of the 21 Mike Team at Century 21 HomeStar and Tony Geraci, Broker/Owner of Century 21 HomeStar, are sharing five key ways to leverage your business, optimize efficiency, and boost productivity.

1. Automate Your Scheduling with Calendar Management Tools

Gone are the days of back-and-forth emails trying to find a mutually convenient meeting time. Top real estate professionals use scheduling tools like Calendly and HubSpot to automate appointment booking. These tools sync with your calendar, allowing clients and team members to schedule a meeting at available times. Plus, they send automated reminders to reduce cancellations and no-shows.

Why it matters:

Saves time on manual scheduling
Reduces appointment conflicts
Sends automated reminders to keep everyone on track

2. Use AI-Powered Tools for Content and Marketing

AI has revolutionized the way real estate agents create content, conduct market research, and interact with clients. If you are not using AI tools like ChatGPT to help draft listing descriptions, client emails, and blog posts, you are missing out. Additionally, tools like Opus Clip extract short-form video clips from longer recordings, making social media content creation effortless.

Other valuable AI-driven tools:

Canva: Graphic design made easy for property flyers, social media, and presentations.
CapCut: Simple video editing to enhance your virtual tours and promotional videos.
GetFloorPlan: Generates detailed property floor plans from a simple sketch, which is perfect for listing presentations.

3. Outsource Tasks to Virtual Assistants and Freelancers

Your time is best spent on high-value tasks like prospecting, networking, and closing deals. But administrative tasks, transaction coordination, and marketing can eat up your day. Consider outsourcing to professionals on Fiverr or Upwork.

Common tasks to outsource:

Transaction coordination
Social media management
Email marketing
Website and listing updates

Pro tip: Hiring a part-time virtual assistant can give you more time to focus on revenue-generating activities without committing to a full-time salary expense.

4. Leverage Group Communication with WhatsApp & CRM Systems

Keeping buyers, sellers, and transaction coordinators on the same page can be a challenge. Apps like WhatsApp allow you to create group chats with clients, lenders, and title companies for easy communication. Unlike traditional group texts, WhatsApp allows for real-time updates, video calls, and document sharing.

Additionally, using a Customer Relationship Management (CRM) tool such as HubSpot or BoomTown helps streamline lead follow-up and client interactions.

Why it matters:

Centralized communication with buyers, sellers, and vendors
Better lead management
Increased client satisfaction through timely responses

5. Enhance Listings with Virtual Staging and Floor Plans

Today’s buyers expect high-quality visuals and floor plans when browsing listings online. Instead of investing in physical staging, many realtors are turning to Virtual Staging AI to digitally enhance listing photos. This is a cost-effective way to present vacant properties in the best light.

GetFloorPlan is another incredible tool that creates detailed floor plans from sketches, making it easier for buyers to visualize the home layout.

Why it matters:

Improves listing presentation without high staging costs
Attracts more online buyers
Helps clients envision their future home

Conclusion: Work Smarter, Not Harder

The key to success in real estate is leveraging your time effectively. Whether it is automating tasks, outsourcing work, or utilizing AI-driven tools, the right systems can free you from the day-to-day grind and help you focus on building relationships and closing deals.

Implement just a few of these strategies, and you will find yourself with more time, less stress, and greater profitability.

Ready to take your business to the next level?

Contact Mike Ferrante at mike@21mike.com or visit 21Mike.com to schedule a consultation. You can also connect with Tony Geraci at TonyTalk.net for insights on real estate growth strategies.

If you found this helpful, make sure to subscribe to our YouTube channel for weekly real estate training and updates!

By implementing these leverage strategies, you will maximize your time, close more deals, and create a more sustainable real estate business. Do not wait—start leveraging today!

For more great Real Estate content:

You can listen to our Podcast FREE BEER AND REAL ESTATE or YouTube for Mike’s weekly classes!!!

https://freebeerandrealestate.buzzsprout.com/