90% of Real Estate Business is Done by 10% of the Agents!
3 Ways to Generate FREE LEADS for Realtors –
Be Proactive, Don’t Wait for the Phone to Ring!
Social Media:
Pick one or two methods and master them: Instagram, Facebook, YouTube, LinkedIn, TikTok. It’s not too late – do it with purpose/a plan; consistency is important.
On Facebook use messenger to communicate and stay in touch, don’t just post. Look for life changing events, many can mean a new home. Also use groups to start conversations. Make sure to not only have business posts, do about 3 fun posts for each business post – activities, motivational posts, pets, family, etc.
TikTok – be who you are, post about something peripheral – neighborhoods, restaurants, activities.
Phones:
For topics to discuss use the FORD method: Family, Occupation, Recreation and Dreams. See a post about a special occasion? CALL or TEXT, don’t just click.
Update people on the changing market!
Been neglectful to someone in your Sphere? “I am so sorry I haven’t done a better job of keeping in touch with you.”
In Person:
When you drive by a FSBO, go knock on the door and/or call!
Stand 6-8 feet back when door knocking, always bring something, even just a flyer.
Farm a neighborhood: “Did you see my postcard?” “No? Here’s a copy of the data.”
“I have a buyer, with the housing shortage, I am being proactive.”
Open Houses: Door Knock before the open house. “I told my Seller I would invite the neighbors to their open house.” “Oh by the way, when might you be looking to make a move?”
Make sure EVERYONE signs in. “I promised the sellers I would keep track of everyone through the house.”
For more information and scripts, check out our PODCAST!